Wicket Audience delivers actionable demographic and KPI insights to optimize your content strategy, engage guests and customers better, and improve their on-premise experience.
Know Your Audience
Know exactly who is reacting to and engaging with your content
Analyze & Optimize
Review campaign performance and optimize your content
Tailor campaigns to viewers in real-time to drive engagement
Understand the age and gender engagement breakdown of individual campaigns and ads at different locations, events, and individual screens
Our analytics tool shows live Audience Metrics with insights per property, event, screen, and content placement, with the option to generate downloadable reports.
Remotely manage, troubleshoot, and configure your Audience sensors. By drawing and segmenting zones, you can determine which areas Audience sensors analyze.
Audience Use Cases
Update and refine your content and improve your messaging, with data to validate change
Monetize your digital display network with actionable items and concrete metrics for sponsor ads
Individualize content to the location and expected demographic with age-appropriate and contextual messaging viewers can relate to
Compare and contrast the engagement rates and audience metrics for different campaigns and unique ads to further refine your strategy
Ready to get started?
To learn more about Audience and our other software offerings, click below.